CHOOSE YOUR MEDIUM
FILM // DIGITAL

Wondering whether to choose a film or digital print? Here's a quick guide to help you decide.
Film has a raw, nostalgic charm. There's a certain mood to it - grainy textures, soft tones, and what we like to call that perfectly imperfect finish that feels more lived-in than polished. It captures light and colour in a way that's timeless. You'll find a note in the product description if a photo is part of our film collection.
Digital has a cleaner, crisper, more refined look to it. It often feels more contemporary - what you might be used to seeing in daily life. That said, our love for film runs deep, so even our digital work carries a film-like edge: softer tones, a bit of texture and that vintage vibe.
We shoot across formats - 35mm, medium format and digital - and use both colour and black and white film. Lighting, conditions, lens and camera choice all influence the final image, so sometimes a digital photo will feel like film, and sometimes even the opposite is true.
So, how do you choose?
The good news: you can’t go wrong. Both mediums produce the same high-quality prints using museum-grade materials. The difference is simply in the feel. If you’re drawn to a slightly textured look with subtle variations, film might be your thing. If you prefer a more contemporary look, digital might speak to you more.
But really? Go with the photo that moves you. The one you keep coming back to. That’s the one for your wall.
Still unsure or have questions about a specific photo?
Drop us a message via live chat or email - we're always happy to help you find the perfect piece.